About us | Abitibi-Témiscamingue Tourism

About us

The Association touristique régionale de l’Abitibi-Témiscamingue is a non-profit organization, founded in 1978, with the primary mandate of promoting Abitibi-Témiscamingue’s tourism product. It is dedicated to bringing together the region’s tourism industry partners with the objective of encouraging collaborative action and promotion of regional tourism.

Tourisme Québec officially recognizes the Association as the privileged interlocutor for Abitibi-Témiscamingue.

Tourisme Abitibi-Témiscamingue is a meeting place to structure and promote our tourist product. Consultants assigned to the development of sectors such as outdoors, events and festivals, culture, outfitting and snowmobiling, work jointly with peers and organizations in the tourism industry concerned for creating competitive quality products.


“That tourism becomes a vital link in the social, environmental, economic, cultural chain of Abitibi-Témiscamingue, with the first and foremost consideration being the well-being of its citizens within their communities.”

Our partners and collaborators

Tourisme Abitibi-Témiscamingue has joined forces with the World Center of Excellence for Destinations (CED). This organization was created with the assistance of the United Nations World Tourism Organization (UNWTO).

Experts visited the region to evaluate it as a tourist destination and submitted their recommendations to Tourisme Abitibi-Témiscamingue. These recommendations will form the basis for the development of our 2012-2017 Strategic Plan.

Tourisme Abitibi-Témiscamingue maintains strong ties with Tourisme Québec, and adheres to the Québec Original campaign and the Canadian Tourism Commission.


CULTURAT is a vast mobilization process aimed at making identity, arts and culture a key development pole for Abitibi-Témiscamingue.

All community stakeholders and role players are asked to participate: the municipalities, companies, cultural and tourist organizations, schools, Aboriginal communities, citizens and the media.

CULTURAT will embellish our region, using outdoor artwork, lighting, green spaces and floral displays.

CULTURAT will energize our communities by enlivening our environments and highlighting our cultural and historical heritage while fostering creation of links between sectors. CULTURAT will contribute to forging closer ties between the Aboriginal and non-Aboriginal communities through meeting, celebration and dialogue opportunities.

Tourisme Abitibi-Témiscamingue has more than 430 members